In the first decade of the twentieth century, Vienna’s leading modernists and their students developed a bold graphic style that heralded a new age. Debuting their prints and posters in a periodical they called Die Fläche (German for The Surface), graphic artists of the Secession such as Kolomon Moser and Alfred Roller directed design away from older art nouveau forms and toward bold experiments with flat colors, elementary shapes, and expressive lettering.

This set of 40 postcards features 20 favorites from Die Fläche, including famed placards for Vienna Secession art exhibitions, works by members of the Wiener Werkstätte arts and crafts collective, and prints from the 1908 Kunstschau, a landmark exhibition organized by Gustav Klimt. Humorous and ethereal designs mix with exquisitely abstract depictions of Vienna as a fashionable modern metropolis.